If you have ever wondered what some of Google’s best kept secrets are, this tool could be one of them. Here are five things that make Google Squared not simply stand out but stay ahead of the experimental pack:

Excellent when researching facts and figures

If you happen to be researching a subject or focus area that is facts and-figures intensive, look it up in Google Squared. Google will attempt to locate the relevant statistics and display it to you in a tabular form. If you believe that a few tables are missing, add them and Google will try to retrieve data for them as well. If Google’s automated system is unsure of the results, it will display multiple results and give you plenty of chances to customize it by letting you add more columns of data.

Unconventional and innovative thinking processes which usually result in tangible online services have triumphed once again at Almighty Google with the arrival of Google Squared. Before we tell you precisely what Google Squared is and how you can use it to generate qualified Google traffic on your website to improve both ROI and conversions, let us first tell you what Google Squared is not.

Google Squared has very little, if anything, to do with square routes and mathematical equations at least at the front end. The back end is sure to be a different story since many of Google’s search algorithms are based on complex mathematical calculations that are considered proprietary by Google.

Google News Overview

Google News was launched in 2002 as a part of Google’s overall initiative to serve the global community with objectively sourced information. It does not require you to register for its services because a link from Google’s home page can take you there directly. It is a news aggregator that is totally automated much like an auto pilot service on the Internet or an auto responder. It gathers news from websites with a high trust and authority factor that it has allowed into its directory as well as from sources like Associated Press (AP), Reuters and other traditional news agencies from which it acquires content.

Acquisitions Galore from Google

What do you expect a cash rich and perhaps the most successful company of the century to do with rich coffers? Buy up other companies? Google has been doing precisely that and for a very good reason. There is synergy in numbers and the customer is always the winner. FeedBurner is a comprehensive set of highly potent web applications that manages feed distribution and targets specific audiences. It was released in 2004 and subsequently purchased by Google in 2007. No doubt, Google understood its immense potential. Whether you are an ardent blogger, a dedicated podcaster, or even a regular web content publisher, FeedBurner can provide you with enhanced feeds, and tools to manage them.

One of the youngest babies of Google’s family of products, Knol is a reference site that contains articles penned by the contributors on a plethora of subjects. Knol is a project of Google, released on July 23, 2008, and is currently in a beta stage. According to Google, Knol means a unit of knowledge. The term “Knol” is used to refer to the project as well as any article published in it. This might be a bit confusing, but you’ll gain a better understanding of Knol once you visit the website. In order to learn how you can increase website traffic with Google Knol, you will first have to understand how Knol works which is precisely what we intend doing here.

What on Earth is Writely?

Before we tell you how you can increase website traffic with Google Writely, let us understand what Writely is and the nature of its contribution to the online space. Writely is one of the more popular components of Google docs and has witnessed impressive growth during the past year. It is a totally free web-based online word processing program like Microsoft Word which is entirely offline.