Google News Overview

Google News was launched in 2002 as a part of Google’s overall initiative to serve the global community with objectively sourced information. It does not require you to register for its services because a link from Google’s home page can take you there directly. It is a news aggregator that is totally automated much like an auto pilot service on the Internet or an auto responder. It gathers news from websites with a high trust and authority factor that it has allowed into its directory as well as from sources like Associated Press (AP), Reuters and other traditional news agencies from which it acquires content.

Acquisitions Galore from Google

What do you expect a cash rich and perhaps the most successful company of the century to do with rich coffers? Buy up other companies? Google has been doing precisely that and for a very good reason. There is synergy in numbers and the customer is always the winner. FeedBurner is a comprehensive set of highly potent web applications that manages feed distribution and targets specific audiences. It was released in 2004 and subsequently purchased by Google in 2007. No doubt, Google understood its immense potential. Whether you are an ardent blogger, a dedicated podcaster, or even a regular web content publisher, FeedBurner can provide you with enhanced feeds, and tools to manage them.

One of the youngest babies of Google’s family of products, Knol is a reference site that contains articles penned by the contributors on a plethora of subjects. Knol is a project of Google, released on July 23, 2008, and is currently in a beta stage. According to Google, Knol means a unit of knowledge. The term “Knol” is used to refer to the project as well as any article published in it. This might be a bit confusing, but you’ll gain a better understanding of Knol once you visit the website. In order to learn how you can increase website traffic with Google Knol, you will first have to understand how Knol works which is precisely what we intend doing here.

What on Earth is Writely?

Before we tell you how you can increase website traffic with Google Writely, let us understand what Writely is and the nature of its contribution to the online space. Writely is one of the more popular components of Google docs and has witnessed impressive growth during the past year. It is a totally free web-based online word processing program like Microsoft Word which is entirely offline.

Google Scholar is perhaps the most distinguished contribution to the global academic community from Google. Before we tell you how you can use Google Scholar to generate targeted website traffic on your website and create a real buzz, let us take a moment to tell you what Google Scholar is and how it really works.

Different organizations, both online and offline, have different ways of communicating with their audience. The audience usually includes customers, prospects, resellers, distributors, the media, or simply those who drop in out of sheer curiosity. Some communicate through newsletters, e-mail and forums in a vibrant age of Web 2.0 social interactivity.

In early 1996, Google was informally launched merely as an ambitious experiment by Sergey Brin and Larry Page, two graduate students pursuing doctoral programs at Stanford University in California, USA. They believed that the planet was indeed ready for a better digital mousetrap in the form of a reliable search engine that showed relevant results in a timely manner without confusing the Internet user.