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Director of Analytics

Position: Director of Analytics
Company: 24/7 Real Media
Job Description: The Media Innovation Group (MIG) develops technology products that improve the process of acquiring, optimizing, and measuring digital advertising. In close partnership with GroupM, the largest buyer of online media in the world, the MIG uses proprietary technology and strategic partnerships to dramatically increase the performance of digital advertising. B3, the MIG’s digital advertising optimization product, is the leading agency tool for acquiring and optimizing display advertising. ZAP, the MIG’s integrated advertising and analytics tool, gives advertisers unprecedented visibility into the performance of digital advertising campaigns. The MIG is headquartered in New York and is a fast-growing, strategically important business within WPP Group, the world’s leading marketing and communication services company. Join Us: We are looking for a Director of Analytics and Insights, an exceptionally talented data guru with strong communication skills to build our emerging analytics practice. He or she will have the vision, structured thinking and business savvy to see how online data can lead to understanding audiences and how that understanding can help advertisers develop high-impact, efficient branding and direct-response campaigns. Excellent communications skills and client management experience are absolutely required. He/she will work actively with internal engineers, product and account managers and sales teams to devise and execute analytics solutions for our clients - many leading digital media agencies representing global blue chip advertisers. Our Director of Analytics and Insights will also interact with other key players in the online advertising ecosystems, such as ad networks, exchanges, premium publishers and third-party data and technology partners. He/she will be instrumental in recruiting, managing and developing a strong team of analysts based on the demands of our rapidly growing business. The ideal candidate will have a wide range of experience analyzing and deriving marketing insights from data. He/she will be good at translating complex technical concepts into actionable tactical and strategic insights and communicating them persuasively to our internal teams and managers as well as clients and partners. Additionally, candidates should have the ability to develop new methodologies building on existing intellectual capital and integrating them with partner offerings and existing systems on the client side. Creative problem-solving skills and flexilibity and persistence in working with others (including non-techies on the client side) are key in this role. Strong analytical track record and proven experience in statistical analysis, segmentation, predictive modeling, market research and testing are essential. Essential Functions: • Manage and grow client analytics business. Expand the business by identifying new opportunities for measurement, research and analytics within existing client accounts and establishing relationships with prospective clients • Lead insight generation based on measurement reporting and analysis • Develop analytics proposals and strategies to present to clients • Design, code, test and debug custom queries, reports and business logic using various reporting technologies • Identify and partner with external vendors and partners • Hire and mentor a small team Interacts With: • Engineering teams • Product Managers • Product Strategy and Business Development teams • IT Management • Junior Analysts • Clients and Partners • Senior Management Knowledge, Skills and Abilities: • Media mix modeling experience • Thorough understanding of online marketing and web metrics • Deep knowledge of various measurement and campaign management technologies such as: o Website traffic analytics software (tagging and log file based) such as Omniture, Google Analytics, WebTrends, CoreMetrics o Ad serving platforms such as DoubleClick/DART, Atlas, Eyeblaster etc. • In-depth knowledge of integrated marketing and CRM disciplines (including primary research, online advertising, customer segmentation, targeting, direct marketing, customer care) • Possession of excellent written, oral communication, project management and presentation skills. Ability to present complex data reports, financial analyses, and statistics in a simple and clear way • Proven ability to interact with senior management and clients, understand corporate strategy, and present actionable findings • 8+ years experience in statistical analysis, segmentation, predictive modeling, consulting and project management o Extensive hands-on experience in SAS, SPSS or comparable statistical modeling tool • Knowledge of Oracle and SQL a plus • Knowledge of database design, applications, and data flows a plus • Experience in defining/designing/building/managing a data warehouse is a plus • Graduate degree in Statistics, Economics, Operations Research or related field Please send all resumes in Word format to This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Location: New York, NY, NY


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Vice President, Platform Sales & Business Development

Position: Vice President, Platform Sales & Business Development
Company: ADiFY Corporation
Job Description:


Adify is a leading provider of online media platform solutions to large media companies, brand marketers, and internet entrepreneurs. Adify is fully owned and operated by Cox Enterprises – one of the largest media companies in the US. Adify provides technology and interactive advertising business services to over 180 branded vertical networks, including over 35 of the top 50 US online brands. Our customers include Warner Brothers, NBC, Martha Stewart, Six Apart, Forbes, IAC, and Break. For a larger sampling of Adify powered networks visit our website at http://www.adify.com/networks.html


Adify's platform business has grown from one newspaper client in late 2006, to over 150 respected brand customers, and become the largest and most respected player in our category, within less than two years. The VP Platform Sales/Business Development is a critical part of our future success as we grow into new lines of business and extend our relationships with our current partners.


This is a real opportunity to be a key player in a strategic role within Adify, driving the sales efforts for the award winning and industry standard Adify Network Platform offerings. As VP Platform Sales/Business Development, the ideal candidate will work closely in the market with large enterprise media companies, infrastructure players, brand marketers, and venture backed entrepreneurs. This role requires enterprise sales and strategy expertise, vertical oriented display advertising knowledge, and strong business development and consulting skills.


The VP of Platform Sales is responsible for working closely with our prospects and clients in a partnership development and business consulting role. S/he will leverage the Adify brand, contacts and experience to continue to introduce Adify to the marketplace. S/he will also coordinate with our senior account management team in ongoing relationship building with our enterprise customers.


The VP will be responsible for identifying and building new partnerships, while also growing and expanding some of our current relationships. Using a consultative and partnership development strategy, you will be a part of dramatically expanding Adify's market share. Specific responsibilities include consulting and establishing operating agreements with new customers, developing and expanding the utilization and adoption of Adify's platform and services, and establishing and handling sales commercialization of new products and services.



RESPONSIBILITIES:


• Prospect, negotiate, and close new enterprise & infrastructure business deals


• Act as primary consultant during sales process to engage with the most senior management within major media companies


• Provide leadership in post-sales activities to ensure that customers’ needs and requirements are met


• Serve effectively in relationship management on all major engagements


• Guide customers through the vertical ad network launch process and act as their senior point of contact


• Continue to build on customer relationships and grow accounts through up selling & cross development


• Solicit market & customer feedback to help refine and expand Adify’s platform



REQUIREMENTS:


• Multiple years working in the interactive media community, including working with brand marketers, display advertisers, and major publishers.


• Experience in enterprise based consultative selling closing revenue generating deals


• Significant relationship management, post-sales consulting, and up-selling/cross-selling experience.


• Candidate needs to be able to quickly gain an in depth knowledge of customers’ needs, requirements, and organizational structures


• Proven ability to aggregate, synthesize and disseminate customer feedback / suggestions to cross functional teams.


• Highly developed interpersonal, presentation, and communication skills.


• 5-7+ years experience, minimum 4 years experience in online media or enterprise software


• BS/BA, MBA preferred.
Location: New York Metro Area, NY


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Sr. Account Manager

Position: Sr. Account Manager
Company: WhitePages
Job Description: The sales department at WhitePages is doing some amazing things. And if you seek to tackle such challenges as bringing solutions for national online advertising accounts; optimizing online ad campaigns; and working with a top notch sales team, then this might be a perfect fit for you. We are a top 50 site that is customer centric and a high energy online media company that is geared up to take the company to new heights. If you think you are ready to take your career to the next level and join a revenue generating company; then bring your goods to the table and join us as a Sr. Account Manager in our Seattle office.

About the position: The Sr. Account Manager supports the online advertising sales team to maximize revenue and enhance client relationships. They work closely with our clients & and manage their day to day needs. This position is a hybrid of strategic campaign/client management and ad trafficking.

Who we are:
WhitePages is a leading website for people search and largest and most trusted online directory. WhitePages offers a suite of free mobile and Internet services that 22 million people rely on monthly to find and connect with anyone in the US from their Web browser, the mobile web and iPhone, Android, or Blackberry device.

Every feature is designed to build on the company’s Connectory vision, which is to offer a simple but powerful contact system that allows people to connect using their preferred method of communication, whether that is by cell phone, voice mail, email, text message or traditional wire line telephone.

Why You Want To Work Here:
We are a fast growing, profitable company and still privately held. Agencies are very happy with our performance/service, and users love how accurate our current and growing data is. The People Search and Mobile space is really starting to heat up and we are very well positioned as a leader.

The Details:
• Primary client contact for ongoing maintenance and optimization of assigned strategic client accounts.
• Works directly with online advertising sales team to identify and implement upgrades or upsell of contracts to maximize revenue for assigned accounts. Includes developing and maintaining strong relationships with strategic account clients.
• Act as internal expert for the Ad Sales Team on ad operations, trafficking, performance and proactive optimization.
• Manage day-to-day servicing needs of strategic account clients including campaign trafficking, reporting, providing screen shots once campaign has launched, and follow up with any additional requests.
• Ensure each assigned campaign delivers in-full and the contract revenue potential is fulfilled. Work directly and proactively with agency/client to optimize campaigns to maximize revenue and performance on an ongoing basis.
• Maintain knowledge of all ad products available on the site, including specs, general availability and performance of unit to properly service/advise clients and sales team.
• Responsible for implementation of all campaigns for strategic client accounts in 24/7RealMedia OpenAdStream (OAS). This may include database set-up, campaign & creative implementation and pushing campaigns live in tandem with other campaign managers.
• Responsible for ad code modifications to ensure that creative is being served and reported correctly in OAS and in third party ad servers. Must make code modifications specific to OAS.
• Responsible for QA of all ads on supported browsers. Ensure ads load correctly and click-through is functional. Ensure ad is tracking both impressions and clicks (if applicable) through OAS on WhitePages.com staging site.
• With third-party served ads, ensure ads are tracking correctly with minimal discrepancies by regularly logging into third-party ad server and checking statistics.
• Responsible for advertising reporting including daily, weekly, and monthly requests from clients as well as providing external access to clients.
• Create all end-of-month billing reports as assigned for accounting including advertiser invoice request form.
• Consult with account executives and clients to provide professional advice and work as a team to service client.
• Understand, support, and exemplify WhitePages’ values, mission, vision and brand pillars through actions and behaviors.

What You'll Need to Bring:
• Bachelors degree or equivalent
• 5+ years previous work experience with at least three in online advertising; a strong understanding and interest in internet advertising
• Previous experience in Sales, Advertising, and/or Marketing
• Strong knowledge of HTML and JavaScript
• Proficiency in Microsoft Office (PowerPoint, Excel and Word)

And we're looking for bright, ambitious, talented people who share our values.
• We're on a mission. We're passionate about this once-in-a-lifetime chance to revolutionize how people connect.
• Work with the best people. We have big things to accomplish. To succeed we must hire, develop, and retain the best people.
• One mission, one team. We encourage passionate debate and then unite in execution.
• Work and play hard. We take our work seriously and ourselves lightly. We love what we do and have fun along the way.
• We love to win and really, really hate to lose. We set aggressive, obtainable goals and hold ourselves accountable for achieving them.
• We're entrepreneurial. We think big and act small. We see the big picture, yet act frugally and quickly. We're smart risk-takers and we loathe bureaucracy.

We are an equal opportunity employer.
Location: Seattle, WA


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Online Account Executive-Boston/NY

Position: Online Account Executive-Boston/NY
Company: WhitePages
Job Description: The sales department here is doing some amazing things. And if you seek to tackle such challenges as bringing solutions to ad agencies for national online advertising accounts; increasing online ad sales; and bringing your creative sales ideas to life, then this might be a perfect fit for you. We are a top 50 site that is customer centric and a high energy online media company that is geared up to take the company to new heights. If you think you are ready to take your sales career to the next level and join a revenue generating and profitable company; then bring your goods to the table and join us as an Online Sales Account Executive based in Boston or New York serving the Boston territory.


Who we are:
WhitePages is a leading website for people search and largest and most trusted online directory. WhitePages offers a suite of free mobile and Internet services that 22 million people rely on monthly to find and connect with anyone in the US from their Web browser, the mobile web and iPhone, Android, or Blackberry device. Every feature is designed to build on the companys Connectory vision, which is to offer a simple but powerful contact system that allows people to connect using their preferred method of communication, whether that is by cell phone, voice mail, email, text message or traditional wire line telephone.

Why You Want To Work Here:
We are a fast growing, profitable company and still privately held. Agencies are very happy with our performance/service, and users love how accurate our current and growing data is. The People Search and Mobile space is really starting to heat up and we are very well positioned as a leader.

The Details:
• Main company respresentative for reaching out to top digital Advertising Agencies within the assigned territory to ensure that they are aware of WhitePages and our offerings.
• 80% Boston-20% NY agencies
• Excellent prospecting and cold calling skills necessary.
• Must have a strategic and consultative sales approach.
• Meet and exceed all sales goals.
• Manage, renew and up-sell existing clients.
• Communicate with potential clients with various methods including, phone, email and face to face meetings.
• Prepare proposals and respond to RFP’s with a high degree of quality and in a timely manner.
• Become a member of relevant interactive advertising associations and attend networking events within territory.
• Work with Account Management (including traffic coordinator) to ensure that client’s needs are being met to the best of our ability.
• Some travel required – 20%.

What you’ll need to bring:
• Bachelors degree in a related field or equivalent experience
• 3+ years sales experience in related field, preferably online sales
• Established contacts with national accounts/agencies in Boston are required.
• Excellent communication and presentation skills
• Must be a team player and be able to work in a fast pace, exciting environment
• Extremely professional and positive demeanor
• High energy and a love of interactive advertising sales
• Proven ability to work autonomously and maintain solid working relationships with corporate staff from a remote office and can self motivate and self direct activities (if home based in Boston)

And we're looking for bright, ambitious, talented people who share our values.
• We're on a mission. We're passionate about this once-in-a-lifetime chance to revolutionize how people connect.
• Work with the best people. We have big things to accomplish. To succeed we must hire, develop, and retain the best people.
• One mission, one team. We encourage passionate debate and then unite in execution.
• Work and play hard. We take our work seriously and ourselves lightly. We love what we do and have fun along the way.
• We love to win and really, really hate to lose. We set aggressive, obtainable goals and hold ourselves accountable for achieving them.
• We're entrepreneurial. We think big and act small. We see the big picture, yet act frugally and quickly. We're smart risk-takers and we loathe bureaucracy.


We are an equal opportunity employer.
Location: New York, NY


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Web Analytics Analyst

Position: Web Analytics Analyst
Company: EverBank
Job Description: Primary Characteristics
Improve the effectiveness of EverBank website by creating effective website monitoring and reporting, improve organic search results and evolve site content & navigation to drive increased engagement, repeat traffic and conversion.

Essential Functions
• Be the subject matter expert on web analytics, user experience and behavior, data analysis and reporting. • Manage utilization of Web Analytics tools and serve as point of contact to marketing, technology, business staff and vendors.
• Work with client and internal stakeholders to understand business requirements in order to design and develop reporting and analysis approaches tailored to the needs of our business partners.
• Participate in Visual Sciences vendor replacement evaluation.
• Participate in web site projects as a measurement and analytics expert, identifying reporting requirements, monitoring the reporting implementation, and evaluating post-launch metrics.
o Create dashboard(s) of appropriate KPI ‘s to each business segment’s needs.
o Site traffic baseline monitoring and reporting.
o Detailed page reporting (heat maps, funnel analysis, link click thru analysis, etc.).
o SEO reporting & analysis (macro and by site).
o Site content analysis (usage, effectiveness).
o Bounce Rate & Exit Page analysis.
o In-site search analysis.
o Detailed funnel reporting (where is funnel breakage occurring, opportunities for improvement, etc.).
o A/B testing definition and methodology leadership. Create real-time A/B offer, navigation, page analysis.
o Attribution analysis.
o Integration of web usability research with analytics.

Training and Experience
• 5+ years of Marketing Analytics experience, preferably in banking or related financial services industry.
• Bachelor’s degree in communications, business, mathematics or any related field.
• Strong Experience with enterprise reporting and web analytics tools such as Omniture, Coremetrics, Google Analytics, Tealeaf, CrazyEgg, Hitwise, etc.
• Must possess strong communication and presentation skills and be proficient in spreadsheet applications.
• Databases / SQL querying and programming a plus.
• Strong quantitative, analytical and problem solving skills.
• Demonstrated use of statistical modeling.
• Experience with multivariate testing.

Please apply online: http://everbank.hodesiq.com/job_detail.asp?JobID=1751634&user_id=

Note
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and skills required of personnel so classified, and they may change at any time.

Please be sure to mark our "careers" page as a favorite place on your computer and visit often. We update it any time a position opens or closes, meaning that it is updated most weekdays.

EverBank is an equal opportunity employer. No employee or applicant for employment will be discriminated against because of race, color, religion, national origin, physical or mental disability, age, gender, sexual orientation, veteran’s status, or status as a disabled veteran or veteran of the Vietnam era.
Location: Jacksonville, FL


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Web Analytics Manager

Position: Web Analytics Manager
Company: EverBank
Job Description: Primary Characteristics
The Manager of Marketing Analytics provides analysis, forecasting and reporting that informs and improves the effectiveness of the planning, execution and optimization of marketing strategy and online programs. Manage the optimization of metrics to the strategic intent of campaigns and underlying business objectives.

Essential Functions
• Supervise a Marketing Analytics group that is responsible for analyzing key performance metrics and competitive trending and communicating these to client and internal management
• Provide guidance to a team of analysts in their creation of forecast, operational and statistical tools and models
• Provide strategic direction on data analysis with large scale measurement and reporting platforms such as Omniture, Coremetrics, WebSideStory and WebTrends
• Work with client and internal stakeholders to understand business requirements in order to design and develop reporting and analysis approaches tailored to the needs of our business partners
• Work with a wide range of statistical modeling methodologies and build statistical models for behavioral predictions
• Supervise the marketing analytics team - provide guidance and feedback on their assigned projects

Training and Experience
• 10 years of Marketing Analytics experience, preferably in banking or related financial services industry
• Bachelor’s degree in communications, business, mathematics or any related field
• Must possess strong communication and presentation skills and be proficient in spreadsheet applications
• Databases / SQL querying and programming a plus
• Strong quantitative, analytical and problem solving skills
• Demonstrated use of statistical modeling
• Experience with multivariate testing

 

Please apply online: http://everbank.hodesiq.com/job_detail.asp?JobID=1751479&user_id=

 

Note
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and skills required of personnel so classified, and they may change at any time.

Please be sure to mark our "careers" page as a favorite place on your computer and visit often. We update it any time a position opens or closes, meaning that it is updated most weekdays.

EverBank is an equal opportunity employer. No employee or applicant for employment will be discriminated against because of race, color, religion, national origin, physical or mental disability, age, gender, sexual orientation, veteran’s status, or status as a disabled veteran or veteran of the Vietnam era.
Location: Jacksonville, FL


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Online Marketing Manager

Position: Online Marketing Manager
Company: HarperCollins Publishers
Job Description: The Online Marketing Manager is responsible for creating and executing an overall online plan for HarperCollins Children’s Books vertical websites. We seek an energetic, creative goal-oriented professional with prior experience in developing websites for children’s properties and a proven ability to create and implement successful online marketing campaigns. Key Responsibilities: • Develop and execute strategies for growing all key site metrics based on business goals, including unique visitors, pageviews, eCRM, ecommerce, etc. • Develop and communicate online programs and promotions; working closely with Marketing and Sales teams • Foster loyalty and increase frequency among site users through the creation and implementation of new content features, partnerships and promotions • Keep site content refreshed, accurate and up-to-date, promote priority releases and support sponsored content partnerships. • Work closely with team to define and revise site structure and features based on goals and user behavior. • Develop strategies to maximize promotional and revenue opportunities. Required Qualifications: • 3+ years experience in digital media industry • Must have familiarity with all aspects of digital marketing, including the online development and production process, SEM/SEO, ecommerce, advertising, social media, and community management • Strong on-going knowledge of the latest trends in digital media and a clear ability to translate those trends to new ideas • Ability to identify , analyze and solve problems • Posses cross departmental team leadership skills and expertise • Grasp of web analytics and reporting • Proven ability to maintain a highly organized schedule and be able to build, coordinate, and maintain multiple projects at once • Strong written and oral communication skills and the ability to successfully communicate externally and internally within the company • Demonstrated ability to analyze and react to research and traffic trends. • Proven experience for creating great consumer experiences. • Knowledge of online safety issues and internet privacy laws • Bachelor’s degree or applicable experience in digital marketing space If interested in this position, please apply at http://www.harpercollinscareers.com/careers/apply/ap_index.html with the job code RA-OMMC.
Location: New York, NY


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PEOPLE.COM: Digital Marketing Associate

Position: PEOPLE.COM: Digital Marketing Associate
Company: Time Inc.
Job Description: PEOPLE.COM / DIGITAL MARKETING ASSOCIATE Red Carpet. Sexiest Man Alive. World’s Most Beautiful. These are just a few of the iconic franchises that define PEOPLE and attract advertisers and consumers to engage with the brand. Representing a diverse portfolio of products and platforms including PEOPLE.com, PEOPLEStyleWatch.com, PEOPLEPets.com, CelebrityBabyBlog.com, PEOPLE TV, mobile, iPhone and social media platforms, the PEOPLE Digital Marketing Team – in partnership with Integrated Marketing - brings these products to life in unique, engaging and custom ways for advertising partners and consumers alike. Description: Responsible for driving ad sales revenue through the proactive and advertiser-specific development of digital advertising solutions that support advertiser objectives and enhance audience value across the PEOPLE Digital Group. Lead in post-sale management of custom solutions and report to Digital Marketing Manager. Key Responsibilities: •Support manager in development of pre-sale pitches and proposals within assigned categories •Lead in post-sale management of all custom advertiser solutions with edit, product, legal and vendor partners •Serve as product marketing expert for assigned specials – refresh and develop marketing materials as needed •Support manager in identifying and developing new category specific needs that leverage internal product, edit and external vendor capabilities •Support manager in ongoing competitive site analysis and quarterly capability reviews -- ad sizes, custom opps, new content areas •Attend and represent team at internal and external meetings •Develop case studies/recaps as needed Specific Attributes: •At least 3 years of successful digital marketing and sales/support experience •Creative and strategic thinker •Excellent proposal and written communication skills •Excellent interpersonal skills; able to navigate matrixed environment •Strong presentation skills; comfortable presenting to director level advertising partners •Highly detail-oriented •Flexible and able to adapt to change within newly evolving group •Able to juggle and prioritize multiple projects •Working knowledge and ability to interpret online metrics and research tools (i.e. comScore, @plan, Omniture) •Strong time management and organizational skills •Must be proficient in PowerPoint, Word and Excel •Integrated marketing experience a plus To apply please go to http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&Codes=NXXX,115710BR
Location: New York, NY


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PEOPLE DIGITAL GROUP: DIGITAL MARKETING MANAGER

Position: PEOPLE DIGITAL GROUP: DIGITAL MARKETING MANAGER
Company: Time Inc.
Job Description: PEOPLE DIGITAL GROUP: DIGITAL MARKETING MANAGER Posting Job Description Red Carpet. Sexiest Man Alive. World’s Most Beautiful. These are just a few of the iconic franchises that define PEOPLE and attract advertisers and consumers to engage with the brand. Representing a diverse portfolio of products and platforms including PEOPLE.com, PEOPLEStyleWatch.com, PEOPLEPets.com, CelebrityBabyBlog.com, PEOPLE TV, mobile, iPhone and social media platforms, the PEOPLE Digital Marketing Team – in partnership with Integrated Marketing - brings these products to life in unique, engaging and custom ways for advertising partners and consumers alike. Description: Responsible for driving ad sales revenue through the proactive and advertiser-specific development of digital advertising solutions that support advertiser objectives and enhance audience value across the PEOPLE Digital Group. Lead in pre and post-sale management of custom solutions in conjunction with associate. Key Responsibilities: •Lead pre and post-sale management of custom advertiser solutions within assigned categories •Serve as primary liaison with edit, product and legal teams for pre-sale approvals on custom solutions •Develop custom pitch proposals within assigned categories •Manage associate in the pre and post-sale implementation of solutions •Serve as product marketing expert for assigned new products and specials •Oversee development and maintenance of marketing collateral and research for key new products, categories and specials •Capture category needs and proactively identify new digital opportunities that leverage edit, product and external vendor capabilities •Analyze competitive sites and provide quarterly capability reviews -- ad sizes, custom opportunities, new content areas •Attend and represent team at internal and external meetings •Oversee development of recaps/case studies as needed Specific Attributes: •At least 6 years of successful digital marketing and sales/support experience •Creative and strategic thinker •Excellent proposal and written communication skills •Excellent interpersonal skills; able to navigate matrixed environment •Strong presentation skills; comfortable presenting to senior advertising partners •Highly detail-oriented •Flexible and able to adapt to change within newly evolving group •Able to juggle and prioritize multiple projects •Working knowledge and ability to interpret online metrics and research tools (i.e. comScore, @plan, Omniture) •Strong time management and organizational skills •Must be proficient in PowerPoint, Word and Excel •Integrated marketing experience a plus To apply please go to http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&Codes=NXXX,115711BR
Location: New York, NY


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Senior Research Analyst

Position: Senior Research Analyst
Company: OMD
Job Description: Strategy Research and Insight Job Description: Senior Analyst Reports to Associate Director, Strategy Research and Insights. 2 Writing Samples requested. One POV and one analysis based document. Qualifications: • Minimum 7 years marketing, advertising, or media research work experience. • 3-4 years work experience in media research department setting within media agency. • Demonstrated experience with strategy team guidance and hands on development of targeting and persona development. • Holds bachelor degree from major university. • Improves upon existing approaches by seeking opportunities to creatively transform current industry practices into fresh alternative solutions. • Familiarity with traditional syndicated products (MRI, Simmons, Scarborough, IMS, Mintel) Exposure to digital syndicated products (Comscore, Nielsen Online, Forrester) advantageous. • Proven ability to write clear and concise communication and present orally in an articulate and confident manner with both internal and external groups. • Proven project management experience: high attention to details, takes input from supervisor and appropriately and accurately applies comments/feedback, understands the necessity of project standards and applies them consistently, understands how various issues affect each other and the outcome of projects • Prioritizes multiple tasks effectively. • Demonstrates the ability to cooperate with a variety of people and achieve results. • Assumes additional responsibility without being asked. • Proactively initiates, develops, and maintains effective working relationships with team members. • Shares acquired skills with team members through formal and informal channels. • Develops internal and external meeting objectives and agendas. • Contributes appropriately to conversations. • Must be proficient in Microsoft Word, Excel, PowerPoint. • Other valuable experience: Claritas, SPSS, Job Responsibilities: • Work effectively and independently with client teams, clients, and other OMD disciplines with minimal supervision. • Lead targeting contact. Candidate will have direct contact with internal teams on targeting best practices, application to specific client deliverables, and coordinate trainings. • Persona development. Candidate will be tasked with developing day in the life personas in both pitch and day to day scenarios. • Lead print contact. Candidate will have direct contact with internal and external teams regarding multiple aspects of print research including but not limited to point of view drafting, prototype development, industry initiative and resource monitoring, proprietary system development, and coordination of vendor trainings with OMD University group. • Lead account contact. Candidate will be the direct research liaison to several major OMD NA accounts. • Opportunities exist to work in other areas of media research on as needed basis. • Mentor junior team members to develop their research skills.
Location: New York, NY


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Direct Response Customer Acquisition Ninja

Position: Direct Response Customer Acquisition Ninja
Company: Breakthrough Learning Institute LLC
Job Description: A vibrant niche publishing company is seeking a virtual, freelance, part-time, highly productive, customer acquisition ninja to scale the success we’ve had in PPC search into a variety of other channels. You’ll be joining a very small, elite team of extremely successful online marketing veterans of 10 years.

We have the #1 and #2 top-selling information products focused on how to improve relationships, overcome affairs and save marriages. We’ve been selling these products for over 5 years and we’ve optimized our entire acquisition, conversion and monetization funnel and are ready to rollout this offer into new channels.

You will be directly responsible for devising a media buying/customer acquisition strategy to expand our core products into a variety of new channels, including, but not limited to display, text links, affiliate, email, content, behavioral, etc.

You will also be an integral member of our optimization team responsible for devising, testing and optimizing our acquisition funnels. You will work closely with our marketing and creative teams to devise and execute on media buying strategies to acquire customers that meet our target CPA, ROI and payback metrics.

You will develop, implement, analyze and optimize traffic building strategies across multiple online channels. You will seek interactive media opportunities while leveraging your network of media contacts to buy and implement against your online media goals and budget.

The ideal candidate will have at least 5 years of hard core experience planning and buying a variety of online media, including CPM, CPC, CPL, CPV and CPA directly through website, portals, ad networks, affiliate networks, co-reg and more and and will have extensive experience testing and optimizing both creative (acquisition copy, landing copy, positioning, etc.) and the media mix.

Additionally, you will be part of strategic team in charge of devising new split tests to continuously improve our acquisition efforts.

Responsibilities

• Lead the development and execution of all online media buying and coordinate with marketing and creative teams to ensure messaging, positioning, targeting and other elements achieve our strategic goals.

• Aggressively identify high value media and publishing opportunities against website traffic goals, activity and revenue targets.

• Negotiate pricing and purchase inventory on a CPC, CPM, CPA, CPV and CPL basis.

• Track and analyze direct and indirect competition to help identify targeted media opportunities

• Participate and contribute to team dedicated to designing creative strategies and ensure those creative strategies are appropriately reflected in the media buy, acquisition creative and other elements of media planning.

Requirements

• A minimum of 5 years in online direct response (not brand) media buying experience; offline experience and specific experience in the relationship/dating/family area is a plus.

• Extensive network of media contacts that can be leverage to quickly buy and implement targeted, effective media.

• Thoroughly enjoy the process of negotiating to locate the best bargain for traffic that converts.

• Highly analytical with keen attention to detail and a love for all types of metrics. • Hands on working experience with Excel and other MS Office products and 3rd party Ad Serving software (Atlas DMT, DART, etc,). Experience with @Plan, Harvest or Evaliant considered a plus.

• Possesses the ability to multi-task, ensure accuracy and quality of all outgoing work and cultivate strong relationships both inside and outside of the Company;

• Demonstrated high energy and ability to implement against business plans to achieve both immediate and long-term goals.

• Highly adept with using MS Excel or any other data modeling technologies.
Location: Virtual, NC


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Media Buyer (Lead Gen)

Position: Media Buyer (Lead Gen)
Company: Undertone Networks
Job Description: No emails please - apply via the link provided below

Undertone Networks:

Ranked #9 on the Crain’s New York list of “Best Small Businesses to work for in NYC” and an alumni of Inc.500’s “Fastest Growing Private Companies,” Undertone Networks is an established premium online ad network, continuing to experience rapid growth and success in the industry. We have doubled in size in the last year, our business is thriving, and headcount continues to rise with new offices open in all major markets throughout the country.

Media Buyer:
Undertone Networks is looking for a Media Buyer who gets excited about the online media industry, enjoys negotiating, and thinks strategically. The core responsibilities are to buy performance based media that is profitable and scalable, to manage current networks/portals in addition to bringing on new relationships. This is a great opportunity to work on a team with a lot of growth potential and manage the company’s largest client.

Qualifications:
• Minimum of 2-4 years of performance based media buying
• Strong negotiation skills
• Understanding of media math (CPM/CPC/CPA), rich media, and data measurement tools
• Strong knowledge of the ad network landscape
• Excellent communication and presentation skills
• Ability to work independently
• Extremely organized and pro-active
• Bachelor’s degree

Compensation:
• Base salary
• Bonus
• Stock Options
• 100% company-paid medical/dental coverage
• Flexible Spending Account
• 401k Retirement Account
• 100% company-paid life and disability insurance
• TransitChek® Program
• Gym reimbursement
• 3 weeks vacation
• Summer Fridays
• Company lunches and events
• Professional seminars that encourage employee development
• Reimbursement for memberships to industry-related professional organizations

TO APPLY:
• Visit the following link
and supply a brief cover letter, resume and salary requirements:
http://www.undertone.com/aboutus/current-openings.php
No emails please

Undertone Networks is an Equal Opportunity Employer.
Location: New York, NY


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Media Supervisor

Position: Media Supervisor
Company: Digitas
Job Description: Philadelphia Digitas Health

Perhaps it’s the exposure to innovative technologies, world-class resources and global reach. Maybe it’s the environment, including hip office locations where we have frequent company-sponsored events. It could also be the strong focus on career development with progressive internal curriculum, training grants and a generous tuition reimbursement program – or our support of creative expression. Possibly it’s our efforts to support charities, both at the local and national level. Maybe it’s the fantastic benefits and work/life balance (including matched 401k, flexible work schedule, relaxed dress code, and loyalty gifts.) But overall it is our remarkable, diverse, expert, entrepreneurial employees that make Digitas Health an amazing place to work.

JOB SUMMARY:
This is a position that involves online media research, planning and buying responsibilities for major brands within the healthcare category. The ideal candidate will have an entrepreneurial spirit, excellent communication and negotiating skills, a team player philosophy and solid understanding of the online medium. Healthcare experience is also a plus.

DUTIES & RESPONSIBILITIES:
• Responsible for making online media plan recommendations • Negotiating with third-party sites • Implementing buys • Optimizing and reporting on campaigns • Working with research tools, rich media and third party ad-servers • Present findings and recommendations to clients

REQUIRED SKILLS & EXPERIENCE:
• Minimum of a Bachelor's degree plus 5-7 years of experience • Strong talent in communication and relationship building • Ability to manage and prioritize multiple projects simultaneously • Must have strong analytical and problem solving skills • Must have strong verbal and written communication skills • Detailed oriented • Possess a team player philosophy • Prioritization skills • Communication skills (written and oral) • Organization skills • Attention to detail - Computer skills (PowerPoint, Excel and Word)

Note: This job specification should not be construed to imply that these requirements are the exclusive standards of the position. Performs other duties (or functions) as assigned.

For more information about Digitas Health, please visit www.digitashealth.com.

EOE

Apply
Location: Philadelphia, PA


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WW Group Media Director

Position: WW Group Media Director
Company:
Job Description: Please apply at the following link: Click here to Apply

Reports to: Group Account Director
Location: San Francisco

HP Overview
HP is the world’s largest technology solutions provider to consumers, businesses and institutions that operates in more than 170 countries around the world. The company’s offerings span IT infrastructure, personal computing and access devices, global services and imaging and printing for consumers, enterprises and small and medium business. HP’s Personal Systems Group, a $42 billion annual revenue business that includes personal computers, mobile devices, technical workstations, personal storage solutions and Internet services applies new thinking and ideas to create more simple, valuable and trusted experiences with technology, continuously improving the way their customers live and work.

Role
The WW Group Media Director’s role acts as the senior media management representative on the client’s business. A successful Group Media Director must be a champion for thought leadership and ownership of the client relationships. They are expected to be forward thinking, a champion of OMG with the client and media community, an integrated, creative thinker who can drive the best ideas via solid global collaboration while providing leadership to the core team.
The Group Media Director needs to be an effective communicator and possess the ability to both work and lead a group in a team environment. The Group Media Director must lead and foster a strong level of integration among all groups within OMG and partner Agencies.

Competencies
Knowledge/Expertise
A thorough knowledge of the dynamics of advertising, marketing and media. Fundamental knowledge of disciplines underlying these principles, i.e., psychology, economics, journalism, marketing, PR, experiential, alternative and guerilla to name a few. Thorough knowledge of the dynamics of media; how each element performs alone, how they perform together, how they are constantly changing and how they innovate in the media space.
A solid understanding of the skills and functions of the Investment side of the business, as well as knowledge of Strategic Business Units’ competencies
A strong understanding of the client’s industry and environment in which they operate.

Skills/Abilities
Leadership
o Overall leadership and management of the strategic direction of the worldwide team based in San Francisco.
o Collaborate with Americas team in defining and executing against strategic objectives.
o Responsible for integration of HP’s planning and buying resources – ensuring that team is properly staffed and directing the best plan development and execution.
o Drive integration with HP key Omnicom business partners, creative development agencies and production teams as well as global partners.
o Be entrepreneurial – creating ideas in new ways and making them come together, not just finding ideas that are obvious
o Ability to train and inspire team
o Ability to provide high-level strategic knowledge

Teamwork
o Ability to promote a strong, cohesive working team
o Foster complementary skill sets that allow team members to advance ideas in an original way that work with the client objectives.
o Hire and manage team effectively

Technical Skills
o A solid foundation of offline and online media expertise inclusive of planning, buying, and analytics.
o Ability to understand media data sources in terms of what is measured, the method, and information reported.
o Thorough knowledge of the principles of marketing and advertising as well as an understanding of media concepts and terms, creative and budget requirements.

Problem Solving
o Have an insatiable curiosity from technology to pop-culture that brings creative solutions by using media in new and breakthrough ways.
o They need to have a mix of creative energy and discipline to see customized solutions to completion
o Ability to use alternative analytical approaches to solve media problems
o Play a critical role in driving information flow, strategies, best practices and consistency worldwide.

Verbal/Written Communication Skills
o Ability to write clearly and concisely and present orally to internal teams and clients in an articulate, confident, passionate and succinct manner
o Ability to effectively negotiate on the client’s behalf
o Ability to articulate objectives, opportunities and techniques.

Requirements and qualifications
o 15years of related experience leading media efforts and/or account management for major clients in a worldwide capacity.
o Should be experienced in navigating and managing complex client organizations and be a team player within the agency
o The candidate should ideally have experience in the technology sector.
o The candidate should have diverse background in the marketing/media space and be an innovative thinker
o A dynamic personality who can manage confidently and be able to state an agency position based on sound facts
o The candidate should be passionate about challenging the norm and driving innovation.
Location: San Francisco, CA


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Group Director, Digital

Position: Group Director, Digital
Company: OMD
Job Description: Please email your resume, cover letter, and salary requirements to This e-mail address is being protected from spambots. You need JavaScript enabled to view it

OMD is one of the largest and most innovative media communications specialists in the world, with more than 140 offices in 80 countries. Named 2006 Most Creative Agency in the World by The Gunn Report for Media, 2005 Global Media Agency of the Year by Adweek and 2005 Media Agency of the Year in the U.S. by Advertising Age, OMD also had the distinction of winning the most EFFIES in 2006 and 2007 and more Media Lions than any other media agency at the 2005 Cannes International Advertising Festival. The agency network is a unit of Omnicom Group Inc.

OMD is looking for a Group Director with expertise in online media with a holistic approach for a major client.


Position Responsibilities: The Group Director of Strategy’s role is to provide the media leadership on a client’s business.
• Manage solid client relationships.
• Develop planning objectives and strategies that coincide with the client’s marketing direction.
• Ensure the development creative, innovative approaches to strategically reaching the target consumer Continually seek a consumer-centric view in all strategic thinking
• A solid understanding of the skills and functions of the investment side of the business, as well as knowledge of Strategic Business Units’ competencies
• Ability to interpret research to provide valuable insights to our clients. Develop, implement and maintain media plans. Analyze competitive activity in the marketplace
• Responsible for communication with client and management and ensure the client team has a sophisticated understanding of media.
• Identify opportunities for cross-platform deals, when appropriate.
• Manage and motivate a dynamic team for maximum potential and exhibit true team player behaviors.

Position Qualifications:
• Bachelors degree required.
• 8 - 10+ years media planning and buying experience at the Associate Media Director level.
• Must have the ability to demonstrate strategic thinking skills.
• Strong leadership abilities.
• Must have strong communication skills, and excellent capability to service our clients.
. Strong leadership and motivational abilities.


Please email your resume, cover letter, and salary requirements to This e-mail address is being protected from spambots. You need JavaScript enabled to view it

We are an equal opportunity employer.
Location: New York, NY


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Online Marketing Manager (ProFlowers.com)

Position: Online Marketing Manager (ProFlowers.com)
Company: Provide Commerce
Job Description: Position: Online Marketing Manager, (ProFlowers)

Reports to: VP, Online Marketing

Location: San Diego, CA

Job Description:

Provide-Commerce is looking for an online marketing manager with a proven track record of driving direct response marketing campaigns. Provide-Commerce is the parent company of well-known brands such as ProFlowers and RedEnvelope, and is a wholly owned subsidiary of Liberty Media, parent to QVC, Starz, Backcountry.com and many more industry leaders.

The online marketing manager will build and maintain vendor relationships, identify and negotiate with new partners, develop and execute a consistent stream of tests on creative and placements, and forecast and achieve or exceed targets against a multi-million dollar budget. The position reports to the VP, Acquisition Marketing.

Primary Responsibilities include:

In this role, you will:
- Develop strategic, performance-based media plans to best target the intended audience
- Buy and negotiate CPM, CPC and CPA campaigns
- Manage media buys and execute creative, targeting and landing page tests
- Maximize profitability via thorough and thoughtful optimization
- Increase volume by expanding existing buys and initiating new relationships
- Perform data analysis and forecasting
- Build reports and traffic campaigns using Excel, ad serving tools, web analytics software and SQL
- Assist with strategic post-campaign analysis and provide recommendations for future buys
- Collaborate with other cross-functional team leads and other marketing managers
- Present innovative ideas and work with individuals at all levels of the organization

Qualifications:

The ideal candidate will have:
• 3+ years of proven successful online performance-based media buying/planning experience (CPM/CPC/CPA) with a demonstrated history of driving profitable results
• Exceptional negotiation skills, relationship skills and the ability to build rapport with advertising vendors. Existing relationships with portals, ad networks, and other large publishers is a big plus.
• Strong analytical abilities, knowledge of success metrics, knowledge of behavioral and demographic targeting and ROI-driven optimization techniques
• Ability to manage and understand business goals of different types of businesses and brands, with the ability to translate them into intuitive media buys with high level of success
• Excellent verbal, written and presentation communication skills, along with strong interpersonal skills
• Knowledge of some media research tools such as Nielsen NetRatings, @plan or Google Adplanner or other
• Experience with some 3rd party ad serving tools such as Mediaplex Mojo, Doubleclick Dart, Atlas and web analytics tools such as Omniture, Coremetrics, Google Analytics, or HBX
• Working knowledge of Search Engine Marketing (SEM) bidding best practices is preferred
• Bachelor’s degree in marketing, business, advertising or communication studies
Location: San Diego, CA


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Director, Online Acquisition Marketing-Consumer (eCommerce, SEM/SEO)

Position: Director, Online Acquisition Marketing-Consumer (eCommerce, SEM/SEO)
Company: Barnes & Noble.com
Job Description: Ideal Candidate Career Profiles:
  • Director-level, (P&L, strategic), Interactive Marketing responsibility with an emphasis in SEM/SEO at a dominant eCommerce player (> $500MM in revenue) with high product SKU count. Similar profile with experience at a shopping comparison engine (i.e., pricegrabber, nextag).
  • Account Director/VP or Sr. level Strategist who has experience with a premier Interactive Ad Agency. Focus should be SEM/SEO (secondary would be Affiliate and Online Advertising), and industry experience should include retail/eCommerce.
  • Senior Manager or Director-level SEM/SEO expert at a top Search Engine.
Primary Job Responsibilities:

The Director, Online Acquisition Marketing (SEM/SEO/Affiliate/Advertising) is responsible for driving customer acquisition and revenue growth through Barnes & Noble.com’s search engine marketing programs (paid search), affiliate network, search engine optimization (organic/natural search), online advertising (CPM) and new business development. This position has responsibility for a team of 4-6 Interactive Marketing Managers and Account Managers, and is responsible for the P&L driven by these channels.

Responsibilities will include:
  • Defining a customer acquisition and revenue strategy
  • Supervising interactive marketing agency and search engine relationships
  • Interactive campaign planning and buying
  • P&L responsibility
  • Identifying and pursuing emerging technologies, platforms, and marketing opportunities
  • Leading a team of Interactive Marketing Professionals
Requirements/Qualifications:

The individual should have experience managing interactive marketing agencies, defining ROI metrics, and executing a multi-channel digital marketing strategy to achieve branding and performance targets. The ideal candidate will have experience leading teams in a dynamic and fast-based environment and have a history of demonstrating exceptional results in direct response marketing programs. He or she should be entrepreneurial and able to work effectively across a senior management team.
  • 6+ years of software or Internet company experience - preferably focused on consumer-facing eCommerce web sites.
  • Strong business background, as well as excellent written and verbal communication skills required.
  • Experience in direct response marketing, Search Engine Marketing, and Search Engine Optimization is required. Affiliate Marketing and Online Ad Campaign experience (CPM) preferred.
  • Proven manager of effective teams.
  • Proven ability to lead teams in developing innovative marketing solutions to meet branding objectives and ROI goals.
  • Experience working cross-functionally on strategic projects.
  • Ability to analyze and present conclusions on business performance.
    • Project management and problem-solving skills.
    Preferred application method is through our online career center. It will take about one minute to apply. Link: Click here to Apply

    Barnesandnoble.com llc is an Equal Opportunity Employer M/F/D/V
    Location: New York, NY (will offer relocation), NY


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SEO Analyst

Position: SEO Analyst
Company: Digitas
Job Description: New York Digitas USA

About Digitas

Founded in 1980, Digitas—one of the world’s leading digital marketing and media companies—is at the forefront of the new digital age. As an independent global network within the Paris-based Publicis Groupe, the world’s fourth largest communications group, Digitas is the first global digital network with offices in the USA, Europe, and Asia. Serving global marketing clients, we create brand experiences in digital and direct channels that engage and excite their customers. Through user-generated content, branded entertainment, digital video production, and social media programs and more we tap into people’s passions and create loyal, motivated relationships.

Our people are at the top of their industry — inspiring innovation, creativity and results. We're artists, analysts, technologists, writers, and producers. We're passionate, creative, thoughtful, and above all, we are committed to our clients, inspired by their customers, excited by change, and fueled by a passion for collaboration and bold invention.

SEM Analyst

The Search Engine Marketing (SEM) Analyst position will be responsible for executing and managing the tactical components of an integrated SEM campaign which may include both Paid Search (Pay-Per-Click) and Search Engine Optimization (SEO). The SEM Analyst assists with the strategy, planning and reporting of Modem Media client SEM campaigns and is responsible for the day-to-day management and ongoing performance optimization.

The SEM Analyst will serve as the primary contact in fielding and resolving SEM challenges and will be expected to solve issues and achieve/exceed campaign goals independently or collaboratively within the appropriate agency team(s). The position will be responsible assimilating data from multiple sources, compiling the information, and drawing actionable conclusions that can be measured and reported. Candidate will be expected to organize large volumes of information, across multiple vendors and platforms. The SEM Analyst is expected to provide status reports, communicate findings and monitor the incremental improvement or effects of change and must be able to synthesize conclusions based on available data.

The candidate will work directly with the VP/Director, SEM (and within the Modem Media SEM capability team) to establish performance metrics, report results and foster client and vendor relationships. Modem Media is looking for smart and highly motivated candidates that will thrive within a fast-paced, but rewarding team structure that is responsible for the ever-expanding Modem Media SEM capability.

Overall responsibilities of the SEM Analyst

Help manage client relationships and ongoing communications. Translate campaign/client goals into actionable SEM strategic tactics. Execute search engine campaign management (Google, Yahoo! Search, MSN, etc). Utilize and implement Paid Search/SEO best practices. Possess knowledge or be willing to learn about search algorithms, indexing and data modeling. Create in-depth campaign reporting and analysis. Provide campaign refinement and optimization recommendations. Leverage and develop proficiencies with SEM tools and resources. Keyword creation and mapping to campaign goals. Develop campaign copy/creative – text-based titles and descriptions. Monitor emerging industry trends and communicate both internally and externally. Work within Modem Media cross-capability teams and integrate SEM campaigns within all applicable client online and offline media campaigns.

Qualifications

Bachelor’s Degree, previous agency experience a plus. 2-4 years of online media experience, preferably SEM (Paid Search and/or SEO). Highly motivated and willing to work closely within a team structure. Able to problem solve, prioritize tasks, multitask, and manage time effectively. Detail-oriented with an analytical approach to achieving objectives. Excellent communication skills – both written and presentation. Proficient in Microsoft Office applications including Word, Excel, Access and PowerPoint.

For more information, visit www.digitas.com

EOE

Apply
Location: Madison Square STA, NY, NY


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Online Regional Media Coordinator/ Planner

Position: Online Regional Media Coordinator/ Planner
Company: Omnicom Media Group
Job Description:

The Company:

Omnicom Media Group (OMG) is part of Omnicom Group Inc. (www.omnicomgroup.com), the world’s largest marketing and communications company. Formed in 1986, Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

 

We are looking for an Online Regional Media Coordinator/ Planner to join the dynamic Latin America team in our Miami office.

 

Position Responsibilities:

- Conduct strategic planning for an international client focused on Pan-regional media.

- In charge of negotiation with media owners, implementing pan-regional buys and supervising the execution.

- Evaluate pan-regional buys and generate learnings / best practices.

- Develop strong business relationships and standards of negotiations with different pan regional media owners.

- Constantly search for innovative and integrated media proposals.

- Provide continuous guidance to different markets in Latin America regarding client business objectives and plans.

- Generate budget efficiencies and present status to client.

- Gather information from different sources, prepare analyses & generate recommendations.

- Develop reports of budget estimates, investment reports and budget control details.

- Maintain and exceed high level of customer satisfaction

 

 

.

Position Requirements

- Strong knowledge of advertising and media industry in Latin America .

- Strong analytical skills

- Excellent communication skills

- Excellent computer skills: Excel & Power Point

- Organized and Detail Oriented

- Bilingual: English / Spanish (oral and written)

- Minimum 2 years of work experience in media environment

- B.S in Business Administration, Marketing or Communications

 

 

 

 

We are an equal opportunity employer


Location: Miami, FL


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Internet Advertising Operations and Account Manager

Position: Internet Advertising Operations and Account Manager
Company: Halogen Network
Job Description: Halogen Network is an online advertising company that connects affluent consumers with leading luxury brands. We work with a network of world-class publishers - including Zagat.com, Spafinder.com, The Daily Beast, and our own site, HalogenLife.com, to implement custom advertising campaigns that engage this niche audience.

We are looking for an Advertising Operations and Account Manager to be an integral part of our advertising operations team. This position will interact directly with advertisers/agencies and clients as well as network publishers to launch and optimize advertising campaigns.

Job functions and skills you will need to succeed:

- You are comfortable with being an ambassador of the luxury advertisers and publishers with whom we partner and people applaud your excellent customer service

- You know how to prioritize among multiple tasks. You know the difference between tasks that are urgent and tasks that are important.

- You see a task through to completion. You are known for your follow up skills.

- You are a great communicator. You have great writing skills. You might even enjoy explaining complicated topics.

- You are extremely organized—you make to do lists and cross off items upon completion.

- You can work independently in an entrepreneurial environment but know when to ask for help or clarification.

- You understand that follow through with day-to-day inquiries is just as important as the broad strategic vision.

- You are a great problem-solver and troubleshooter. You know how to isolate variables to test for issues.

- You are a team player and enjoy improving relations constantly.

Minimum qualifications:
- Bachelor’s degree
- 1-2 years experience in Internet marketing working directly with clients preferred
- Basic knowledge of HTML is preferred
- Trafficking experience in DFP greatly preferred


This position is based in the New York office and will travel to San Francisco for training in the first few weeks.

Please email resume to Sara at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .
Location: New York City, NY


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Digital Planner

Position: Digital Planner
Company: Undertone Networks
Job Description: NOTE: Please do not apply via email - use the link provided below. Thank you!

About Us:

Ranked #9 on the Crain’s New York list of “Best Small Businesses to work for in NYC” and an alumni of Inc.500’s “Fastest Growing Private Companies”, Undertone Networks is an established premium online ad network, continuing to experience success and growth in the industry. We doubled in size and revenue last year, and are still growing.

Digital Media Planner:
This is an exciting role on our Planning & Insights team where you will have the opportunity to work on complex proposals for some of our highest profile accounts while also working internally with multiple departments within our quickly growing organization. We are looking for a highly motivated person with strong attention to detail and experience in media planning, sales planning, or account management who is looking to become an important part of the overall business.

Position Responsibilities:
• Develop strategic proposals for top-tier digital advertisers
• Coordinate with the media team on inventory availability
• Allocate budget according to client objectives, pacing, and creative
• Use market intelligence to build compelling plans (e.g. seasonality/category trends)
• Translate campaign objectives into key performance metrics
• Evaluate third party research studies as potential added value to plans

Qualifications:
• 2-5 years experience in media; media planning, sales planning, or account management role
• Must have strong organizational skills, ability to multi-task and superior attention to detail
• Excellent written/verbal communication, follow-up and analytical skills
• Proficiency in MS Office: Excel and PowerPoint
• Ability to work effectively in a fast-paced, productive environment
• Digital experience preferred but not required
• Knowledge of industry tools a plus (comScore, Nielsen, Simmons/MRI, etc.)

Compensation:
• Base salary
• Bonus structure
• Stock options
• 100% company-paid medical/dental coverage
• Flexible Spending Account
• 401k Retirement Account
• 100% company-paid life and disability insurance
• TransitChek® Program
• Gym reimbursement
• 3 weeks vacation
• Summer Fridays
• Company lunches
• Employee social events including a bowling night, summer picnic, holiday party, and happy hours
• Professional seminars that encourage employee development
• Reimbursement for memberships to industry-related professional organizations

TO APPLY:
• Visit the following link and supply a brief cover letter, resume and salary requirements:
http://www.undertone.com/aboutus/current-openings.php


Undertone Networks is an equal opportunity employer.
Location: New York City, NY


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VP SEO/SEM, Media US

Position: VP SEO/SEM, Media US
Company: Digitas
Job Description: New York Digitas USA

About Digitas

Founded in 1980, Digitas—one of the world’s leading digital marketing and media companies—is at the forefront of the new digital age. As an independent global network within the Paris-based Publicis Groupe, the world’s fourth largest communications group, Digitas is the first global digital network with offices in the USA, Europe, and Asia. Serving global marketing clients, we create brand experiences in digital and direct channels that engage and excite their customers. Through user-generated content, branded entertainment, digital video production, and social media programs and more we tap into people’s passions and create loyal, motivated relationships.

Our people are at the top of their industry — inspiring innovation, creativity and results. We're artists, analysts, technologists, writers, and producers. We're passionate, creative, thoughtful, and above all, we are committed to our clients, inspired by their customers, excited by change, and fueled by a passion for collaboration and bold invention.

Summary:
Digitas is seeking a VP/ Group Director –Media, to lead integrated media solutions across multiple clients. We are seeking a collaborative, outgoing, creative oriented media leader. Digitas VP/ GDs are experts in the field, possessing a broad set of media, marketing and management skills. The VP/ GD Media, has ownership and direct responsibility for management within the media group on key accounts and overall for a team. The VP/ GD oversees their team in the development of strategy and writing of media plans to meet client’s marketing objectives and the subsequent negotiation, implementation and performance analysis. The VP/ GDs are part of the core account team and maintain a strong relationship with the client and internally across all disciplines.

Responsibilities:

Strategic Capabilities
Core contributor to strategic initiatives. Articulates departmental and Digitas’ view on customer segmentation, media strategy tactics and execution. Ensures that strategies align with objectives and objectives of projects are met. Oversee development of program strategies and analyses for clients (e.g., target audience recommendations, timing/scheduling strategy, etc.) Responsible for comprehensive management of assigned accounts within the media department with minimal oversight. Typically, this includes the management of industry/category knowledge, media planning, media negotiations and implementation, performance tracking and analysis and various associated projects. Draw insight from program results and ensure dialogue with client and internal team on informed strategic implications

Client
Assume substantial role on the core client team(s) to identify issues, develop new business opportunities with existing clients and assist in development of new client relationships. Assume ownership of client questions and issues related to media; serve as day-to-day contact

Management

Work closely with account, creative and measurement teams to ensure media plans and creative/measurement work are strategically aligned, client needs are met and Digitas’ quality levels are maintained. Responsible for oversight of all program budgets, including staffing and resource requirements. Has substantial role in management of department resources across accounts and from an overall revenue management perspective. Assume broader role in key departmental or company initiatives Promote/sell media department capabilities across teams/company Manage the work of the Media Supervisors, Media Planners and Associate Media Planners providing leadership, ongoing feedback, effective motivation, performance evaluation, career direction and training of staff members

Additionally
Support and attend relevant training and shared learning sessions Participate in agency and/or departmental task forces Promote positive working relationships within the department, the company and the vendor community Establish trust and credibility with clients

Qualifications
Bachelor’s degree; advanced degree preferred Minimum of 6 years in roles of increasing responsibility in departments of a similar nature (e.g., ad agency media department). Extensive online media experience is an absolute requisite. Extensive hands on media experience required (on and off-line). Management experience is required, with a minimum of 3 years in a management role. Proven leadership ability and previous client relationship experience required. Thorough knowledge and understanding of interactive media (all channels and pricing models In depth understanding of media planning, negotiation,Ø implementation and performance analysis Superior supervisory and management skills Proficient computer and media research skills (e.g., Word, Excel, PowerPoint, MRI, CMR, etc.) Exemplary communication skills (persuasive written, compelling oral) Time management and problem solving skills Proficiency in managing numbers

For more information, visit www.digitas.com

EOE

Apply
Location: Madison Square STA, NY, NY


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Online Account Executive-Boston/NY

Position: Online Account Executive-Boston/NY
Company: WhitePages
Job Description: The sales department here is doing some amazing things. And if you seek to tackle such challenges as bringing solutions to ad agencies for national online advertising accounts; increasing online ad sales; and bringing your creative sales ideas to life, then this might be a perfect fit for you. We are a top 50 site that is customer centric and a high energy online media company that is geared up to take the company to new heights. If you think you are ready to take your sales career to the next level and join a revenue generating and profitable company; then bring your goods to the table and join us as an Online Sales Account Executive based in Boston or New York serving the Boston territory.


Who we are:
WhitePages is a leading website for people search and largest and most trusted online directory. WhitePages offers a suite of free mobile and Internet services that 22 million people rely on monthly to find and connect with anyone in the US from their Web browser, the mobile web and iPhone, Android, or Blackberry device. Every feature is designed to build on the companys Connectory vision, which is to offer a simple but powerful contact system that allows people to connect using their preferred method of communication, whether that is by cell phone, voice mail, email, text message or traditional wire line telephone.

Why You Want To Work Here:
We are a fast growing, profitable company and still privately held. Agencies are very happy with our performance/service, and users love how accurate our current and growing data is. The People Search and Mobile space is really starting to heat up and we are very well positioned as a leader.

The Details:
• Main company respresentative for reaching out to top digital Advertising Agencies within the assigned territory to ensure that they are aware of WhitePages and our offerings.
• 80% Boston-20% NY agencies
• Excellent prospecting and cold calling skills necessary.
• Must have a strategic and consultative sales approach.
• Meet and exceed all sales goals.
• Manage, renew and up-sell existing clients.
• Communicate with potential clients with various methods including, phone, email and face to face meetings.
• Prepare proposals and respond to RFP’s with a high degree of quality and in a timely manner.
• Become a member of relevant interactive advertising associations and attend networking events within territory.
• Work with Account Management (including traffic coordinator) to ensure that client’s needs are being met to the best of our ability.
• Some travel required – 20%.

What you’ll need to bring:
• Bachelors degree in a related field or equivalent experience
• 3+ years sales experience in related field, preferably online sales
• Established contacts with national accounts/agencies in Boston are required.
• Excellent communication and presentation skills
• Must be a team player and be able to work in a fast pace, exciting environment
• Extremely professional and positive demeanor
• High energy and a love of interactive advertising sales
• Proven ability to work autonomously and maintain solid working relationships with corporate staff from a remote office and can self motivate and self direct activities (if home based in Boston)

And we're looking for bright, ambitious, talented people who share our values.
• We're on a mission. We're passionate about this once-in-a-lifetime chance to revolutionize how people connect.
• Work with the best people. We have big things to accomplish. To succeed we must hire, develop, and retain the best people.
• One mission, one team. We encourage passionate debate and then unite in execution.
• Work and play hard. We take our work seriously and ourselves lightly. We love what we do and have fun along the way.
• We love to win and really, really hate to lose. We set aggressive, obtainable goals and hold ourselves accountable for achieving them.
• We're entrepreneurial. We think big and act small. We see the big picture, yet act frugally and quickly. We're smart risk-takers and we loathe bureaucracy.


We are an equal opportunity employer.
Location: New York, NY


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Media Planner/Connections Planner

Position: Media Planner/Connections Planner
Company: Cole & Weber United
Job Description: You will be responsible for translating the connections plan into a functional media plan for our client partners, articulating the role of media for each campaign and stewardship of media planning activities for assigned accounts to ensure overall quality and accuracy.

Accountabilities include (but aren't limited to):
* Work with upper and lower level staff to develop media strategies and tactics that support the connections plan and strategy.
* Oversight of data gathering activities for major media plans.
* Identifying and recommending opportunities to inmprove infrastructure and processes.
* Oversight of data gathering activities for new major media plans.
* Monitoring of trade publications for new media trends and developments.
* Developing media insights based on available data (client, 3rd party, campaign data, and observed behaviors).
* Provide assessments and recommendations for media opportunities that develop through the course of business.
* Oversee negotiation and execution of media buys while being capable of stepping into negotiate/execute as needed.
* Lead and contribute to client status meetings.
* Assist the Connections Director in mentoring junior staff on best practices related to research, planning, buying, and stewardship.

Competencies:
* 3-6 years experience managing media (online, offline, or combination)
* 2-4 years experience managing online media
* 4 year degreee in advertising or related field preferred
* Strong analytical skills
* Advanced knowledge of MS Excel
* Experience managing staff a plus
* Experience with Ad Exchange a plus

Tools of the Trade:
You are comfortable with online tools such as: @Plan/ComScore, AdRelevance, Hitwise, 3rd Party Ad Serving Technologies. You are also familiar with offline tools i.e. Scarborough, Simmons/MRI, and SQAD.
Location: Seattle, WA


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Online Advertising Sales

Position: Online Advertising Sales
Company: TripAdvisor
Job Description: TripAdvisor is a leader in the growing online travel market, offering consumers high-quality, unbiased content plus booking opportunities via our partner booking engines. As a company, we are a small but rapidly growing group of passionate professionals with the energy of a start-up and the stability of a profitable enterprise.

We are looking for a smart and energetic online advertising sales professional to help grow the company's rapidly expanding CPM/display advertising business. The successful candidate must be aggressive, creative, and resourceful and must enjoy working in a highly entrepreneurial environment. The position requires outstanding sales, communication, and management skills as well as a gift for developing and maintaining relationships. S/he will be responsible for hitting monthly, quarterly and annual new sales targets.

The successful candidate will be working in our Newton, MA or Manhattan Beach, CA office.

Hiring requirements

• 3-5 years experience selling online advertising with responsibility for an annual quota of at least $2 million
• 5+ years of media sales experience
• Recent and successful track record of sales to the travel industry is a plus.
• Experience working successfully and energetically on the phone, in groups, as well as with meeting clients in person.
• Experience bundling different types of advertising products (e.g. CPM media, sponsorships, text links, etc.)
• Demonstrated ability to think creatively and sell strategically
• Track record of developing long-term relationships with (and commitments from) clients and agencies
• Strong analytical skills
• Excellent online, written and verbal communications skills
• Strong organizational and multi-tasking skills
• Experienced business judgment: Must be positive, persistent and professional
• Bachelors degree required
• The successful candidate must enjoy problem solving and be unafraid of technical solutions.
• Teamwork skills essential; sense of humor required; overdeveloped sales egos must be checked at the door.

In addition, the ideal candidate will posses the following competencies:

• Openness to change and new information.
• Recognizes own strengths and weakness
• Ability to collaborate with others, build trusting relationships and deliver projects on time and within budget
• Excellent problem solving skills
• Sense of corporate responsibility and commitment
• Ability to respond appropriately to needs, feelings, and capabilities of different people
• Capacity to understand and utilize metrics relevant to role
• Ability to express facts and ideas in a clear, convincing and organized manner
• Excellent business acumen
• Aptitude to partner with other departments and varying levels of staff and management
• Ability to take direction, effectively lead projects and motivate others to achieve department/company goals

TripAdvisor is an Equal Opportunity Employer
Location: LA or Boston, CA


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Market Research Analyst

Position: Market Research Analyst
Company: Ipsos
Job Description:

Does a position with one of the fastest-growing and most successful market research firms in the world sound exciting? Ipsos is a global leader in survey-based market research, focused on five areas of specialty – advertising, marketing, public opinion, loyalty, and media. Our success is driven by curious and passionate professionals who partner together as a global team with operations in over 50 countries. Share our passion for innovation and commitment to service. Join us in being proud to be Ipsos.

Ipsos Loyalty is a global, specialized practice dedicated to helping companies improve business performance through customer satisfaction management, customer relationship management, and employee climate management. Ipsos Loyalty provides a state-of-the-art approach to customer-driven business performance through a suite of innovative research tools, providing an integrated framework for identifying global business solutions.

Market Research Analyst

Key Responsibilities:

  • Perform statistical analysis on field/interview data
  • Design/Manage/Query customer databases using Access
  • Respond to custom/ad hoc requests for data reports (access, excel, SPSS)
  • Work with IT/Business Applications development team to spec out/test custom online reporting tools, online surveys, etc.
  • Work with team and client in creating actionable recommendations
  • Participate in preparing questionnaires for online/phone implementation
  • Manage interaction and relationship with field services
  • Other tasks as needed

 

Ideal Candidate will have the following Skills and Experience:

  • Minimum of a Bachelors degree in Statistics, Economics, Psychology, Mathematics, Computer Science, Sociology or related field
  • At least 1 year of experience in the Market Research industry, ideally within Loyalty or Customer Satisfaction Research
  • Experience/demonstrated skill executing both quantitative and qualitative research methods and analysis
  • Advanced knowledge of Microsoft Access, SPSS and Excel is required
  • Strong numeric and problem solving orientation
  • Strong attention to detail , strategic insight, oral and written communication skills
  • Strong report generation skills (i.e. – command of Microsoft Excel, Powerpoint and Access)
  • Demonstrated ability to write bullet-point data analysis
  • Knowledge of financial firms and the financial sector helpful, but not required

 

What Makes Us Unique

We attract the best talent in the profession. We provide a dynamic environment that nurtures and enriches individual talents, and encourages initiative, innovation, change and risk-taking to further develop our business. We are enthusiastic, confident in what we do, and proud to be Ipsos.

How to Apply

If you are interested in joining a premier organization committed to satisfying our clients beyond their expectations, please submit a detailed resume that demonstrates you have the experience and abilities we are seeking online to www.ipsos-na.com/careers.

Ipsos is an Equal Opportunity Employer.

We thank all applicants, however only those short-listed for an interview will be contacted.
Location: Parsippany, NJ


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